"There are plenty of books out there written by high-powered business people who have worked for major corporations - but, apart from an interesting read at the airport or on trains, offered little relevance to me or my companies. I have never had a multi-million pound budget to invest in a company to turn it around or to develop strategies, brands or international footprints. This book has been written for people who need to do a lot of the Business Growth themselves but without the massive corporation and its associated infrastructure and budgets to achieve it." (Kill Your Salesman, ISBN 978-1-4357-1920-0)
Neil has written papers for European and British journals as well as his blog
Neil's Blog